Market Implementation Manager

About the job

Pointlogic, a Nielsen company, is expanding their international team in order to keep pace with the ever-growing demand for our flagship product Media Impact. This represents a unique opportunity for the right candidate to join the team in the most exciting moment as we are rapidly deploying new versions around the globe.

As market implementation manager, you have a central role in the development and maintenance of market specific implementations of our software solution.

 You work with:

  • Local markets where our software is used, to make sure that software and data work well together.
  • The client-service team, who will provide you insights into how clients use our solution and what their needs are. This information is essential for your leading role in market launches and updates.
  • Our data processing team, to make sure the data is processed correctly, is continually updated and that quality is assured.
  • The product development team, to ensure new versions of the product work well in each of the markets.

In this position, you contribute to the successful implementation of our software solution for media agencies and media owners. You are responsible for the quality of our solution in a multitude of markets (countries).

The solution supports clients in multi-media planning, by answering questions such as: how much advertising should clients spend on TV vs. online? Which media vehicles should clients use to reach consumers for whom their product is relevant? What is the most efficient cross-media plan considering certain objectives? Which media assets provide additional reach or frequency?

Since you play a key role in the on-time delivery of launches and updates, you need to be pro-active, decisive, responsive, flexible and moreover adaptive and resourceful in a fast-paced environment. You enjoy traveling occasionally to visit local markets and clients abroad.

Your profile

  • Bachelor or Master degree in Information Technology, Business Administration or Economics;
  • At least 1 year of working experience, software development a plus;
  • Strong quantitative skills and an interest in working with data;
  • Decisive project manager with good organisational skills;
  • Affinity with media research is a plus;
  • Excellent communication and social skills;
  • Fluent in English (speaking and writing);
  • Residing in the Netherlands.

What we offer

  • Competitive salary and benefits;
  • Personal and professional development opportunities;
  • Flexibility in working hours and location;
  • Exciting development projects and clients;
  • An open, respectful and multicultural atmosphere;
  • Time for socialising and fun;
  • 25 days of paid leave;
  • Reimbursement of traveling expenses;
  • Daily fruit snacks.

Contact information

If this vacancy appeals to you, and you would like to know more about our challenging opportunities, please contact us through We would like to find out your real motivation for choosing this job, so please include a CV and a motivation letter, explaining ‘why do you want to work at Pointlogic’.

The recruitment process typically includes a (face-to-face) interview, an assessment and reference checks. 

About Pointlogic

Pointlogic, A Nielsen Company, provides customised decision-support systems to improve marketing effectiveness. Our products are backed by powerful analytical methods, extensive research and (big) data to enhance and enrich our customers' marketing tools and processes. The combination of software and analytics allows our customers to make more informed strategic and tactical business decisions, ultimately leading to greater ROI from marketing budgets.

At Pointlogic, you work in an exciting media and marketing world, which combines creativity, mathematics, econometrics and marketing analytics to maximum effect. Our expertise in these areas led to Nielsen acquiring us in 2016 to strengthen its data and planning capabilities. Pointlogic's head office is in Rotterdam, and we have further offices in London, New York, Singapore and Sao Paulo.

What we do?

Pointlogic products are linked via a generic effectiveness chain covering all major aspects of the marketing cycle. We design, develop and customise marketing decision-support tools for each element of this cycle. These tools are applied to a range of media problems, such as the optimal allocation of advertising budgets, the analysis of media campaign effectiveness and tactical budget planning across offline and online media channels.

Who are our clients?

Our activities are globally oriented: we have product users in more than 80 countries around the globe. With our tools, we support the decisions of large advertisers, media owners and media agencies, both on a tactical and strategic level. Together with Nielsen, we can delve deeper into the market to provide the key insights that businesses need to achieve campaign success.

Who are we?

We are a team of approximately 90 energetic, highly educated people with backgrounds in mathematics/econometrics, software development and IT, business administration and market research. A bunch of intellectuals? Maybe a little, but foremost we are a highly motivated and creative team that works hard to finish the job. An open atmosphere, mutual respect and having time for socialising and fun are important ingredients within our company.

To support the ongoing growth of our business from existing as well as new customers, we are looking for new staff for our office in Rotterdam.