Latest Updates

Share
Do you know how your brand is perceived among your core customers? Or why consumers are choosing your products over a competitor’s (or vice versa)? Is your current brand positioning aligned with what people really care about? These are questions that all brands want to answer in order to develop a strong brand strategy.
Share

Huib de Heus, Pointlogic’s SVP Operations is one of the speakers invited at the ‘Mediaplanung und Zielgruppenforschung’ Workshop in Munster, Germany. The conference will take place on the 16th of November and is organized by DGPuK Group.

Share

Don't miss the chance to be part of the largest annual recruitment event for students on the field of econometrics, operations research and actuarial sciences in the Netherlands.

Share
Article
10/10/2016

For our German clients, we organise a Webinar on Commspoint Journey, on Tuesday, 25th of October from 16.00 – 17.00. Do you want to learn how to track multiple stages in the consumer journey and gain valuable insights into buying behaviours? 

Share

Attend Asset's Orientation and Connection Day 2016, and test your quantitative and marketing research skills, by solving a case provided by Pointlogic. 

Share

Are you studying Econometrics & Operations Research and almost ready to start your career as econometrician? Let's meet at the Econometric Career Days (ECD), on the November 8th, at the Erasmus University Rotterdam.

 

Share

Mediacorp has teamed up with Nielsen and Pointlogic to enhance Customer360, its cross-platform targeting solution enabling advertisers to reach their consumers more effectively.

Share
At Pointlogic, the success of our software development depends on six key puzzle pieces coming together and forming a whole that is greater than the sum of its parts. Our exceptional data-handling capabilities, non-bureaucratic communication structures and keen focus on high-quality UX, software functionality and coding all combine to produce best-of-breed marketing software. But it’s the dedication, expertise and innovative thinking of our employees that provide the all-important final piece that brings the puzzle to life. They’re the vital ingredient that helps us to continue building the decision support systems that our clients tell us are the best in the industry.